The QUESTION
hello, this is one of the greatest online marketing courses. My question is that I am getting too much Click fraud that exhausts my budget. Even though I had third party controls as clickcease to block repeated clicks but still suffering every day Click fraud. Is there any way yo control this, thanks in advance
The ANSWER
There are 3 possible reasons.
1. One of the reasons could be bad advertising. You may target the wrong people or the wrong keywords or you are using the wrong ad text. As a result, people click on the ad and have a great bounce rate. This is low-quality traffic but due to bad advertising choices.
Sometimes wrong advertising can get a lot of low-quality clicks.
2. In any account, 5-20% or even more, of the clicks are “fraud” clicks, or otherwise, Invalid Clicks as mentioned by Google, so Google will not charge you for them.
Check the numbers below.
3. It happens in some markets (I got that in the flower market in the US) a lot of bad clients get into the market and use malicious tactics to harm the ads of their competitors. In that case, a lot of clicks are of low quality. Report these clicks to Google to make further investigation on them and give you your money back. Google is always happy to help with malicious clicks and get rid of malicious users.
